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The Bata Shoe Company believed that controlling the supply of its raw materials meant that they could be sure of two things - that its factories received the right qualities of material to meet the ever changing needs ot the industry, and that the right quantities would be available at the right time. With this in mind they bought other companies within the UK as well as opening a couple of smaller factories around the country.
Factories were built in Cumnock and Maryport and other companies bought for other processes necessary in the Shoemaking industry.